I've got a fresh new concept that's going to revolutionize the way you showcase your brand assets. Let me introduce you to the Bento Box branding concept.
What is Bento Box Branding?
If you've ever seen those visually stunning images of neatly organized brand elements floating around the internet, you've witnessed the power of Bento Box branding. Inspired by the Japanese Bento Box, this approach lets you display your brand's colors, typography, and visual assets in a concise, attractive format. It's all about clarity and efficiency when you're presenting to clients or showcasing case studies. Bento Box branding turns your brand elements into a cohesive, attractive layout that's easy to digest.
These templates ensure that everyone sees the same vision, which boosts your brand's appeal and helps clients make decisions faster.
Why Bento Box Branding is Essential
Consistency: Ensures every client and team member sees the same brand vision, reducing confusion.
Visual Appeal: Creates an attractive, organized layout that enhances your brand's presentation.
Efficiency: Saves time by providing a quick, clear overview of your brand elements.
Versatility: Perfect for client presentations, social media, and case studies.
The Brand Guidelines
Full Brand Guidelines: Typically used for larger projects, these guidelines encompass everything from typography and logos to open graph images and favicons. It's a comprehensive look at your brand's visual identity.
Bento Box Branding: For smaller engagements or quick overviews, this template is your go-to. Think of it as a snapshot of your brand's key elements, perfect for quick client approvals and social media showcases.
Example in Action
Here's a brand we did for a video game company. In one glance, you can see their color palette, font choices, and favicon usage. This approach makes it super easy for clients to understand and approve the design direction.
We've put together a Figma template that you can use. Here's another example for a tech company, showing a light and dark version to visualize different looks. This is a great way to help clients make decisions quickly.
Why This Works
Clients love the Bento Box approach because it provides a clear, immediate understanding of the brand's visual direction. It's also a hit on social media, fitting perfectly into image sizes for platforms like Twitter and Facebook, making your work shine in a crowded feed.
Ready to Try It?
I've made it easy for you to dive into Bento Box branding with our Figma template. It's packed with everything you need to get started, including examples and mockups to inspire your next project.
Grab your template here and start transforming your brand presentations today!
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